Voneworld x Sarah Sofyan Volume II Launches at ASHTA District 8

This Monday (28/04), ASHTA District 8 played host to something a little more personal, a little more meaningful and very, very stylish. In the heart of our SCBD Lobby, Voneworld x Sarah Sofyan Volume II officially launched, blending effortless fashion, artful expression, and a cause that speaks straight to the heart.

It wasn’t just another product launch, it felt like stepping into Sarah Sofyan’s own walking closet, where every piece told a story, every detail had a pulse, and every moment invited you to linger a little longer.

A Collaboration Beyond Style

Marking its second year, Voneworld has quickly established itself as more than just a bag brand, it’s become a space where creativity, collaboration, and community meet. After successful collaborations with names like Kiki Siantar, Tasya Farasya, Tara Milk Tea, and Heart Evangelista, the latest chapter brings a familiar face even closer: the inspiring Sarah Sofyan.

As guests gathered over coffee and Bakerman’s signature bites, the morning opened with warm greetings, heartfelt speeches, and a vibrant live painting session by artist Leka Putra, who reimagined leather bag charms into miniature works of art. Models moved gracefully through the space, bringing the latest Voneworld x Sarah Sofyan collection to life in a way that felt almost cinematic.

A Purpose Woven Into Every Stitch

Beyond the soft leathers and thoughtful design, this collection carries a mission: a portion of proceeds will be donated to Yayasan Jantung Indonesia, supporting heart health initiatives across Indonesia. A powerful reminder, delivered beautifully by Anissa Pohan, that fashion can move people not just emotionally, but socially.

It’s collaborations like this that remind us why ASHTA exists: to celebrate stories, community, creativity, and conscious living, all in one space.

Guests then wandered into the display area, taking a closer look at the bags (and probably already picking favorites), while enjoying the relaxed buzz of conversations and the finishing touches of live art being created before their eyes.

At ASHTA District 8, we’re proud to be a canvas for stories like these, ones that look good, feel good, and do good, Here’s to local collaborations that not only celebrate beauty and innovation but also bring positive change to the world outside their walls.

Voneworld x Sarah Sofyan Volume II exhibition is now available come discover it yourself, and find a piece that speaks to you.